Lead Generation
Columbus
Online marketing can be expensive and uncertain – our pay-as-you-go lead generation service leverages our industry connections to generate hot qualified leads right to your inbox.
Your sales team will be in touch with potential customers looking for your services, ready to take the sale over the line. Only pay for the leads you receive, with flexible options suited to your individual business needs.
Lead Generation Services
SHARED
$A cost effective solution for small businesses and startups.
PLUS
$$The best package for growth and building consistent sales.
GOLD
$$$For highly scalable businesses, needing solid leads.
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Lead Generation FAQs
What is lead generation?
Lead generation is the process of finding potential customers for a business. Salespeople can contact these prospective leads and convert them from prospects into paying customers.
What is a lead generator?
A lead generator is someone that finds prospective customers for a business. The lead generator with pass the relevant information about the customer to the sales team.
Is lead generation easy?
Lead generation can be very challenging, especially if your business is offering a very niche product or service. Larger businesses will often have a team of lead generators to source fresh leads for the sales team.
Smaller businesses often have salespeople that perform a combination of sales duties, including that of a lead generator. In a small business environment, marketing, lead generation, lead conversion, and execution of the work are often completed by the same person.
What types of lead generation businesses are there?
The two most common types of lead generation businesses are: retainer model, and pay per lead model.
A retainer model offers a fixed number of prospects per month for an agreed fee. In a pay-per-read model, you pay a fee based on the number of leads provided.
Is pay-per-lead lead generation better than retainer?
Pay-per-lead services are more flexible for small businesses as you only pay for leads provided to you. Retainer models can generate a variable number of leads and tend to be more expensive per lead, but it promotes a longer-term partnership between your business and the lead generator.